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Welcome to the Ziff Davis Enterprise Web Buyer's Guide, a comprehensive directory of over 30,000 IT products and solutions. The Web Buyer's Guide includes complete product listings, plus reviews, user ratings, research and other key decision-making tools, all designed to help you make smarter technology buying decisions.
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Lead First from Essential Systems
Description: Lead First is designed by marketing professionals to plan, monitor, execute, and track marketing campaigns and sales leads for e-marketing and traditional media. It provides opportunities to increase marketing effectiveness and shorten sales cycles by capturing prospect responses, qualifying prospects, and expediting targeted lead information.
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